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“Cause it's the little things that mean a lot.
It's what you are not what you got.”
Sonny and Cher
There is a hot phrase bouncing in Washington right now called “network neutrality.”
While it sounds like a nuclear weapons treaty, it is actually about the future of the internet.
It is little thing that could change the world.
It comes down to a simple argument. Companies like
Google and Amazon allow us to search for information and purchase
things over the internet. They want to provide their services quickly
and easily.
Companies like
ATT&T supply the networks that the internet flows across. They are
looking for a way to make extra profits.
The
internet carriers want to charge companies like Google to carry their
content on their networks. If Google and the others don’t pony up, the
carriers will fix it so their customers do not receive information
quickly.
They will hold the content hostage and hope we don’t notice. We will.
I’m
a big fan of New York Times columnist Tom Friedman. I think every
person, should read “The World is Flat” and an earlier book, “The Lexus
and the Olive Tree.”
A
revelation of Friedman’s shocked me. The United States is far behind
many other countries in internet technology. If you want the best
wireless technology go to Japan. They are far ahead of the United
States.
The United States has vast resources but also has big corporations giving contributions to politicians.
When special interests do the talking, long term vision does the walking.
If
the United States wants to compete in a global marketplace, it needs to
focus on the cheapest and fastest way to get information to its
citizens.
People in other countries can access Google, Yahoo and the same information sources that we can.
If
someone in China gets information quicker and faster than someone in
the United States, eventually the people in the United States will be
working for the people in China.
That is the way a world marketplace works.
Survival
of the fittest is true in the global economy. Many American
politicians are ignoring the world markets while they get bogged down
on hot button social issues.
People in other countries think intelligent design has to do with putting together fast computers.
If the United States plans to stay competitive, we need to think like that too.
A little thing like giving a break to big internet providers could mean disaster in the long run.
Congress
should be wondering why we aren’t ahead in the technology race. The
United States has superior natural resources to any other country.
Most
of the great technology companies are based in the United States.
Innovations should be starting here and flowing to other countries,
instead of vice versa.
If you
go back in history, one of the great events of the 20th century was
something called rural electrification. Not a sexy term but a sexy
thing. In the 1930’s, only 10% of rural residences had electricity.
Leaders at that time saw the need for everyone to have electricity and beat back powerful special interests to make it happen.
When a farmer could quit using oil lamps and could turn on a light switch, it changed the world.
We need today’s leaders to have courage, focus and vision.
Change is happening more quickly than any time since Gutenberg invented moveable type in 1436.
Moveable
type was a little thing that changed the world. It broke down barriers
to providing information quickly and easily. People could read and
make decisions for themselves, instead of having government or the
church make it for them.
Throughout
history, there has been a trend towards people wanting to be better
informed. The internet allows them to do that. Leaders in touch
with their constituents should focus on getting people information as
quickly as possible.
American
citizens understand that. I am not sure that all American politicians
do. Especially if they let the internet carriers make a few extra
dollars at the expense of the American people.
The change in the law internet providers want is a little thing but one that could mean a lot.
Don
McNay is President of McNay Settlement Group in Richmond, Kentucky
where we want little things to have big outcomes for people. His
award winning column is syndicated on the CNHI News Service. You can
write to him at
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
or read other things he has written at www.donmcnay.com
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